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Plastics Make It Possible® and HGTV Designer Taniya Nayak Launch "Recycling Makeover" Video Series


Contact: Jennifer Killinger (202) 249-6619 
Email: jennifer_killinger@americanchemistry.com

Nayak Demonstrates How to Recycle More Plastics in the Home and Design with
Recycled Plastic Products—Includes Chance to Win $500 Gift Card

WASHINGTON (June 25, 2013) – This summer, Plastics Make it Possible has teamed up with popular designer and television personality Taniya Nayak to launch a video series on recycling more plastics in the home and designing with recycled plastic products. In the exclusive “Recycling Makeover” video series launched today on the Plastics Make it Possible Website, Taniya makes over a Southern California home to demonstrate how easy it is to incorporate more plastics recycling into our daily lives and to use products made with recycled plastics to create a brighter, “greener” living space.

Viewers of the videos also can enter to win one of three $250 gift cards—plus a $500 gift card coupled with a design consultation with Taniya.

Best known for her roles on HGTV’s Designed to Sell and House Hunters on Vacation, as well as Food Network’s Restaurant: Impossible, Taniya uses her design expertise to help people rethink their living spaces and make it easier to recycle everyday plastics throughout the home. Taniya also shows viewers how to make over the look of a room or patio using attractive furniture and decorative accents made with recycled plastics—demonstrating that great design can be good for the environment.

“It’s always been important to me to keep the environment in mind when I’m designing,” Taniya said. “I’m thrilled to work with Plastics Make it Possible to demonstrate the simple design changes people can make throughout their homes to help collect more recyclable plastics. And I’m excited to spread the word about how those plastics can live a second life as high-quality, on-trend design elements that can help update any living space.”

While many people focus on recycling in the kitchen, recyclable plastics are found throughout the home. For example, containers for shampoo, lotion, soap, hair gel, and mouthwash often are made with the same types of plastics as food packaging—and they’re just as easy to recycle. Many of the plastics used while entertaining outdoors often can be recycled, such as condiment bottles, beverage bottles, containers for sour cream and dip, and even bags for hot dog and hamburger buns. These plastics become the raw materials for making new products, from outdoor furniture to kitchenware to fashionable clothing.

“Taniya does a terrific job demonstrating how easy it is to contribute to sustainability by recycling more plastics around the home,” said Steve Russell, vice president of plastics for the American Chemistry Council, which sponsors the Plastics Make it Possible initiative. “And it’s great to see a designer encouraging people to close the recycling loop by looking for products made with recycled plastics when creating their living spaces.”

In the first Recycling Makeover video debuting today on the Plastics Make it Possible Website, Taniya offers tips for collecting more recyclable plastics while entertaining outdoors. She also showcases some stylish outdoor furniture and decorative accessories made with the same types of plastics consumers recycle every day. Future videos in the series will focus on the kitchen, living room, and bathroom.

Viewers can watch the Recycling Makeover videos at plasticsmakeitpossible.com/recycling-makeover and enter to win one of three $250 American Express gift cards. One grand prizewinner will receive a $500 gift card along with an online design consultation with Taniya, who will offer personalized advice on environmentally friendly design.

For more tips on how plastics contribute to sustainability at home, visit In the Home.

About Plastics Make it Possible

Plastics Make it Possible highlights the many ways plastics inspire innovations that improve our lives, solve big problems, and help us design a safer, more promising future. This initiative is sponsored by 
America’s Plastics Makers™ of the American Chemistry Council. For more information, visit www.plasticsmakeitpossible.com, check out our Facebook page and follow us @plasticpossible on twitter at www.twitter.com/plasticpossible.

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